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Before implementing an incentive travel program, management must know what kind of return-on-investment to expect to justify the expense and time commitments the company will undertake. A simple formula may be used to determine Return-On-Investment (ROI):
| Example for 6 month Project: |
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| Yearly Revenue |
$60,000,000 |
| 6- month Revenue |
$30,000,000 |
| Minimum 10% Projected Increase in Revenue |
$3,000,000 |
| VWW Project Budget - 25% of Increase |
$750,000 |
| Net Increase |
$2,250,000 |
When our services are applied to sales, a normal assumption is a minimum of 10% revenue growth during the project. Typically, budgeting 25% of that Projected increase is what is used for the VWW Project Budget. Winning Contestants will normally achieve a minimum of 10% revenue increase while under-qualifying and over-qualifing contestants will increase overall revenue as well.
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